Ermanno Scervino

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Overview

ERMANNO SCERVINO is an Italian fashion brand founded in Florence in 2000 by designer Ermanno Daelli and entrepreneur Toni Scervino. Centered on womenswear and menswear, it offers lingerie and beachwear, junior collections, bags, shoes, and accessories. Passion for creative research drives the business, which brings together craftsmanship and innovation. Florentine tailoring and “Made in Florence” form the brand’s foundation, and the designer himself is also involved in production and research.

Concept

Passion – pillar of creative research – is the driving force of company’s strategy.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
7 brands
Founded
2004-2020
2004 Sub-brand
Scervino Juniors
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A current kidswear line for children

Ermanno Scervino’s kidswear line. Continuing the legacy of Ermanno Scervino Junior, the ne

Ermanno Scervino’s kidswear line. Continuing the legacy of Ermanno Scervino Junior, the new collection under a licensing agreement with Monnalisa announced in 2024 is planned to launch from the Spring/Summer 2026 season. It is aimed at children aged 0–14 and extends the mainline’s brand expression into children’s clothing.

2005 Sub-brand
Scervino Street
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A casual accessories line for younger consumers

A line developed within the Ermanno Scervino brand family for a younger demographic. It ta

A line developed within the Ermanno Scervino brand family for a younger demographic. It targeted younger customers than the main line and was also introduced in 2013 as a line of leather bags, helping expand the group's product offerings toward younger consumers and accessories. As it is presented as a line of the parent brand, it can be treated as a derivative line rather than an independent company with the same name or a mere product category.

2007 Sub-brand
Ermanno Scervino Baby
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A babywear line for infants

A babywear line introduced in 2007, extending Ermanno Scervino Junior to infants. It is in

A babywear line introduced in 2007, extending Ermanno Scervino Junior to infants. It is intended for children aged 3–24 months and brings the parent brand’s style to baby clothing. Among the children’s lines connected to Junior, it is presented as a named line for a younger age group.

2008 Sub-brand
Ermanno Scervino Lingerie & Beachwear
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A specialized line focused on lingerie and swimwear

A specialized line that extends Ermanno Scervino’s brand philosophy into lingerie and swim

A specialized line that extends Ermanno Scervino’s brand philosophy into lingerie and swimwear. Launched in 2008, it covers product categories distinct from the main ready-to-wear line while carrying forward the maison’s approach to design and craftsmanship. It is identified in official company materials as a brand line and is a derivative line focused on the underwear and beachwear segment alongside the main clothing line.

2009 Sub-brand
Scervino Street Girl
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A children’s casualwear line

A children’s line bearing the Scervino Street name, derived from the Ermanno Scervino bran

A children’s line bearing the Scervino Street name, derived from the Ermanno Scervino brand family. It differs from the adult main line in target age group and product range, focusing primarily on children’s clothing. It has a distinct name from Ermanno Scervino Junior, a children’s collection, and is documented as a line produced and distributed under license.

2015 Sub-brand
Ermanno
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An everyday-focused second line for young women.

A ready-to-wear line under an independent name launched by Ermanno Scervino in 2015. It in

A ready-to-wear line under an independent name launched by Ermanno Scervino in 2015. It interpreted the main line’s style codes for younger women and was developed as “easy daily couture,” centered on everyday wear. It is positioned as a second line that extends the main line’s couture character into a more youthful, everyday wardrobe.

2020 Sub-brand
ERMANNO FIRENZE
Clothing

A womenswear diffusion line for young women that extends the brand’s everyday appeal

ERMANNO FIRENZE is a womenswear line launched by Ermanno Scervino in 2020 for young women,

ERMANNO FIRENZE is a womenswear line launched by Ermanno Scervino in 2020 for young women, debuting in the Spring/Summer 2021 season. While the main line focuses on the maison’s collections, this line offers clothing, bags, shoes, and accessories that are easy to incorporate into everyday outfits, while drawing on the brand’s femininity and design details such as lace and embroidery. It carries forward the parent brand’s craftsmanship and is positioned as a diffusion line that extends its reach to a younger, more contemporary customer base. It continues to offer collections through the official store.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Ermanno Scervino

Country of origin, founding year, categories and parent brands.

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