Ernest W. Baker is a Portuguese fashion brand founded in 2017 by Reid Baker and Ines Amorim. Drawing on their American and Portuguese backgrounds, the two combine European elegance with American roughness, creating menswear and accessories centered on tailoring. The brand is named after Reid’s grandfather, Ernest W. Baker, an advertising professional in Detroit, and was selected for the LVMH Prize 2018. It continues to release collections.
Concept
With a sense of nostalgia, an intention is made to reinterpret the past, to inspire those in the present, to transform the future.