Farah Classic

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Overview

Farah Classic is the classic line of FARAH, founded in 1920 in El Paso, Texas, USA, by Mansour Farah and Hana Farah. Starting out with workwear, it draws on FARAH’s heritage, which took root again in Britain in the 1970s, and offers men’s trousers, chinos, shirts, polos, knitwear, outerwear, and more. Its signature pieces include slacks in hopsack fabric and a gold F tab. The line has been associated with British subcultures such as the Mods, rude boys, Casuals, and 1990s indie. It is centered on bringing together British heritage and contemporary men’s style.

Concept

The Farah Mainline collection is the flawless blend of British heritage and elegant design. The ultimate destination for the modern gentleman in modern fit.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1920
1920 Parent brand
FARAH
Clothing

A classic line serving traditional customer groups

A classic line within the Farah brand family, developed for customers of traditional Briti

A classic line within the Farah brand family, developed for customers of traditional British menswear and sportswear. While Farah Vintage is a contemporary lifestyle line aimed at millennials, Farah Classic primarily targets more traditional British consumers, particularly men aged 45 and over, and was positioned as a full sportswear collection for department stores. While Farah 1920 serves as an intermediary between the two, Farah Classic is a line that supports the brand’s enduring appeal and established customer base.

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