fITS is a fashion line by the British womenswear brand IN THE STYLE. It offers women’s clothing, including athleisure and swimwear, and its official online store features items such as leggings and bodysuits. IN THE STYLE promotes fashion for a wide range of body types and styles, along with an approach that supports body positivity and self-affirmation. A founding year or designer specific to fITS has not been confirmed.
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fITS
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- Country
- United Kingdom
- Category
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Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 1 brands
- Founded
- 2013
Year
Brand
Category
Description
2013
IN THE STYLE
Parent brand
Clothing
An in-house line focused on everyday athleisure
fITS is a line developed by IN THE STYLE as its “own fITS range,” and is also presented on
fITS is a line developed by IN THE STYLE as its “own fITS range,” and is also presented on its official online store as a collection under the standalone “fITS” name. While collaborative collections with celebrities and influencers incorporate their partners’ individual styles, fITS focuses on everyday items such as athleisure, activewear, knitwear, and leggings, and offers sizes for a wide range of body types. It complements the main brand’s trend-led offerings as an in-house sub-line centered on comfort and everyday wear.
2013
Parent brand
IN THE STYLE
Clothing
An in-house line focused on everyday athleisure
fITS is a line developed by IN THE STYLE as its “own fITS range,” and is also presented on
fITS is a line developed by IN THE STYLE as its “own fITS range,” and is also presented on its official online store as a collection under the standalone “fITS” name. While collaborative collections with celebrities and influencers incorporate their partners’ individual styles, fITS focuses on everyday items such as athleisure, activewear, knitwear, and leggings, and offers sizes for a wide range of body types. It complements the main brand’s trend-led offerings as an in-house sub-line centered on comfort and everyday wear.
Brands with shared characteristics
Brands that share a country of origin, founding period, category or designer.
Frequently asked questions about fITS
Country of origin, founding year, categories and parent brands.
fITS is from United Kingdom.
fITS covers the following categories: Clothing.
fITS is a sub-brand of IN THE STYLE.