Gast

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Country: Italy
Founded: 2019 2010s
Category: Eyewear
Related brands: Eyewear brands founded in the 2010s Eyewear brands from Italy

Overview

Tagline

AN UNCONVENTIONAL URBAN LABEL

GAST is an independent eyewear brand founded by Mattia Gastaldo in Milan, Italy, in 2019. Centered on sunglasses and optical frames, the brand is characterized by handcrafted production and the use of high-quality acetate. Against the backdrop of Milan’s urban character, it sets out to go beyond established market standards and the boundaries of tradition, and currently offers sunglasses, eyeglass frames, and accessories through its official online platform.

Concept

defying the market standards and breaking through the boundaries of tradition

Gast characteristics

Main traits of Gast

Trends & youth culture: Adoption of trends and connections to youth culture.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Streetwear: Elements of streetwear, skateboarding and hip-hop.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Gast relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.