GASTON LUGA

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Full-time art dealer, part-time backpack seller
GASTON LUGA is a lifestyle bag brand launched in 2016 in Stockholm, Sweden, by founder Carl Sundqvist. It offers bags and accessories, with a focus on backpacks, and is centered on combining art and functionality, as well as Scandinavian minimalism and practicality. The brand aims to make bags as iconic as sneakers, with the Spläsh series as its signature line. It has operated as a carbon-neutral organization since 2019 and also uses materials such as recycled PET.

Concept

A brand that combines art and functionality, aiming to make bags as iconic as sneakers are to shoes.

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