Giorgio Brato

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Overview

Giorgio Brato is an Italian leather brand founded in 2001 by designer Giorgio Braski, who is from Bologna, Italy. Drawing on his background in a family of leather artisans, the brand offers menswear and womenswear, bags, shoes, and accessories, with hand-washed vegetable-tanned lamb leather at its core. The official website describes its research as beginning with the observation of the marks and imbalances that time leaves on things.

Concept

Giorgio Brato's research is based on the continuous observation of the effects of time on things.

Giorgio Brato characteristics

Giorgio Brato: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Giorgio Brato

Avant-garde & designer
Avant-garde design and expressions of a designer’s individuality and artistry.
Luxury & heritage
Position in the luxury market and connections to fashion history and culture.
Streetwear
Elements of streetwear, skateboarding and hip-hop.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Giorgio Brato relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
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- Sub-brand
WLG by Giorgio Brato
Clothing

An experimental second line aimed at younger customers

WLG (Wild Lab Generation) is a second line derived from Giorgio Brato. In Modem Mag in 201

WLG (Wild Lab Generation) is a second line derived from Giorgio Brato. In Modem Mag in 2010, Giorgio Braschi described it as a space for experimentation that emerged from the “Giorgio Brato line,” and Centocittà also described it as a second line. Intended for a younger customer base, it is positioned as a collection with an approach distinct from the main line, centered on oversized volume, street-inspired elements, and combinations of leather and textiles.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Giorgio Brato

Country of origin, founding year, categories and parent brands.

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Materials

Features and values

Wearers and lines

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