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FILA GOLF

Basic information

Country
Italy
Founded
2001
Category
Clothing / Bags / Footwear

Overview

FILA GOLF is a golf line derived from FILA, a sports brand originating in Italy, and began brand operations in Korea in 2001. It focuses on men’s and women’s golfwear, and also offers shoes, caps, sun visors, bags, and other items. With the concept “Fun to look at, fun to wear, FUN&HAPPY,” it carries forward FILA’s sporting and lifestyle heritage for golf and presents collections that balance functionality and design.

Concept

FUN&HAPPY

Parent brands

  • FILA 1911

    FILA GOLF is a line that specializes FILA’s competition-derived design and functionality for golf. It was launched as a brand in Korea in 2001 and currently comprises polo shirts, pants, skirts, outerwear, shoes, and other items, while also coordinating with the golf category of FILA ATHLETICS. Unlike other ATHLETICS categories, which include tennis and fitness, it focuses on products and brand activities designed for swing movements, course environments, and the golf community. Within FILA as a whole, it is positioned as a vertical sports line that strengthens product development and presence in golf as a specialized sport.

    A specialized performance line focused on golf