GODMADE

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Country: United Kingdom
Founded: 2019 2010s
Category: Clothing Lifestyle products
Related brands: Clothing brands founded in the 2010s Clothing brands from United Kingdom

Overview

Tagline

Born in Congo. Built in Britain. Backed by faith.

GODMADE is a luxury streetwear brand launched in Britain in 2019 by Arnold Zaiza. Shaped by the vision of a family of Congolese origin and raised in Britain, the brand offers faith-centered everyday wear, with a lineup focused on T-shirts, hoodies, sweatpants, and accessories. Its offerings center on timeless basics, including hand-drawn designs, and the brand has also been stocked by Selfridges, Flannels, Harvey Nichols, and END.

Concept

Focusing on innovative design and a new take on modern fashion, we are redefining ‘luxury’ with tunnel vision to becoming a one-stop brand for those unafraid to push boundaries.

GODMADE characteristics

Main traits of GODMADE

Streetwear: Elements of streetwear, skateboarding and hip-hop.
Trends & youth culture: Adoption of trends and connections to youth culture.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of GODMADE relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.