GEOgraphics

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Overview

GEOgraphics is a sub-label of London-based GEO and a graphic-oriented line introduced in 2019. Developed by GEO Owen, it is based on GEO’s streetwear and centers on a visual approach combining flat computer graphics from the 1990s, photography, sketches, and scanned materials. For AW19, it presented a collection combining British mod culture and Chinese street culture, and for SS20, it was developed as a capsule collection.

Concept

Hyper-graphical capsule collection. Heavily focused on flat computer graphics from the 90s.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2016
2016 Parent brand
Geo
Clothing

An accessible, graphics-focused line that complements the main line

GEOgraphics (abbreviated as GEOGFX) is an offshoot line that foregrounds graphic expressio

GEOgraphics (abbreviated as GEOGFX) is an offshoot line that foregrounds graphic expression, developed from merchandise-like activities GEO began in 2016. HBX describes it as a line in a collaborative phase, inviting friends to contribute elements, while Hypebeast presents it as a sub-label alongside GEO’s main line. Centered on T-shirts, hats, and accessories, it complements GEO’s mainline ready-to-wear, and related items can also be found on sales pages.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about GEOgraphics

Country of origin, founding year, categories and parent brands.

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