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Grünland

Grünland

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Country: Italy
Founded: 1949 1940s
Category: Footwear
Related brands: Footwear brands founded in the 1940s Footwear brands from Italy

Overview

Tagline

WELLBEING IS NATURAL

Grünland is a footwear brand founded in 1949 in Vicenza, northeastern Italy, by brothers Giovanni Berdin and Francesco Berdin. Under Fratelli Berdin, it offers shoes for women, men, and children. The brand emphasizes comfort and foot health, and also makes products using materials such as cork and plant-based latex. Guided by the philosophy “Wellbeing is natural,” it creates shoes that combine everyday wearability with contemporary design. Grünland Junior is also available for children.

Concept

The main aim of Grünland is to create shoes that guarantee comfort and wellbeing, while offering modern, original and distinctive style.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 2 brands
Founded: -

Year Brand Category Description

Giò di Grünland

Sub-brand

A line within the brand family developed for women

Giò di Grünland is an independent shoe brand for women developed by Fratelli Berdin within

Giò di Grünland is an independent shoe brand for women developed by Fratelli Berdin within the Grünland brand family. The official company introduction positions it as a new brand for active, action-oriented women. It has a different target audience from the children’s Grünland Junior and extends Grünland’s comfort-focused approach to shoemaking to women’s footwear.

Grünland Junior

Sub-brand

A line that extends an emphasis on comfort to footwear for children

Grünland Junior is a children’s footwear line officially offered by Fratelli Berdin as a b

Grünland Junior is a children’s footwear line officially offered by Fratelli Berdin as a brand alongside Grünland. While Grünland offers a broad range that includes women’s and men’s footwear, Grünland Junior focuses on shoes for children’s feet, extending the brand’s emphasis on comfort to the kids’ market. The company’s official profile also states that it was offered under the name Biscotti until 2008.

- Sub-brand

Giò di Grünland

A line within the brand family developed for women

Giò di Grünland is an independent shoe brand for women developed by Fratelli Berdin within