Happy John is a Japanese fashion brand and select shop that originated with a store opened by Aki Asama in Harajuku, Tokyo, in 2003. Drawing on vintage clothing, it carried men’s and women’s apparel and also developed original brands. It is currently available through Antirōza’s e-commerce channels, among others, and proposes a mode-casual style that adds an urban element to trends and lifestyles. In the 2000s, Casper John was also launched as an original line from the store.
Concept
The brand proposes a mode-casual style that adds an urban element to trends and lifestyles, with meticulous attention to detail.