Tagline
JOIN US TO BE ICONIC
ICON DENIM is a contemporary denim brand from Los Angeles. A trademark application is documented in 2020, and it has been reported that the brand was founded by Lucio Mauro. It offers primarily women’s and men’s denim, as well as jackets, T-shirts, and accessories, and its official materials use the phrase “modern, cool and iconic wardrobe.” The brand also mentions its own factory and sustainable production, and is known for being worn by Taylor Swift, Gigi Hadid, and others.
Concept
Icon Denim LA is a contemporary denim label designed for a modern, cool and iconic wardrobe.