Tagline
Balance, Calm & Mad
INNEQ is a fashion brand founded in South Korea in 2023. Focusing primarily on bags, it also designs apparel, accessories, miscellaneous goods, and objects. The brand is officially described as being founded on “balance in contrast,” exploring contradictory elements and the boundaries between familiarity and the unknown, and between sensibility and experimentation. It proposes content that brings creative vitality to everyday life and is available through its official online store in South Korea and curated e-commerce platforms. The brand name derives from the shape of fire and a Greenlandic word meaning “fire.”
Concept
balance in contrast