Jam Generation by Green Cotton

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Overview

Jam Generation is a children's clothing brand introduced in 2024 by Denmark's Green Cotton. Centered on unisex streetwear, it offers casual clothing for play and everyday wear. Its official introduction presents clothing that enables children to express their individual style, and its cotton products are GOTS-certified. In 2026, the brand was transferred from Green Cotton Group to LUXKIDS.

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1 brands
Founded
1986
1986 Parent brand
Green Cotton
Clothing

A children’s clothing line with a unisex streetwear sensibility

A line centered on unisex streetwear, joining Green Cotton Group’s children’s clothing bra

A line centered on unisex streetwear, joining Green Cotton Group’s children’s clothing brands. While Fred's World focuses on practical clothing with color and playfulness, and Müsli on muted tones and an expanded range of home goods, Jam Generation offers casual styles and designs that allow children to express their individuality. Cotton products use GOTS-certified materials. On May 1, 2026, it was transferred to LUXKIDS along with the other brands concerned.

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