kaepa

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Overview

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We don't quit at the breaking point.
Kaepa is a sports brand founded in the United States in 1975. The brand was built around the double-lace/split-vamp technology conceived by founder Tom Adams based on an experience he had while playing tennis. In the United States, it is known in the fields of college cheerleading and volleyball. It entered the Japanese market in 1985 and currently offers cheer shoes, sneakers, sportswear, bicycles, and miscellaneous goods, as well as an e-sports line. With “Love Sports !” and “Setting Your Perfect Lifestyle.” as its concepts, the brand’s official website presents the philosophy “to design with purpose, evolve with intention, and inspire self-expression with every step.”

Concept

Love Sports !・Setting Your Perfect Lifestyle.

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Parent brands and sub-brands, ordered by founding year.

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2 brands
Founded
1975-2021
1975 Sub-brand
Kaepa originals
Footwear

A reissue heritage line that presents the brand’s origins anew

A heritage line centered on “Kaepa #1270,” a reissue model commemorating Kaepa’s 50th anni

A heritage line centered on “Kaepa #1270,” a reissue model commemorating Kaepa’s 50th anniversary. It brings back the split vamp and double lacing, conceived from founder Tom Adams’s idea, along with the snap-in logo that became widely known in Japan in the late 1980s, serving to bring the brand’s origins into the present. Distinct from the broad range of everyday sportswear and accessories, it is positioned to present signature designs and reissue models together.

2021 Sub-brand
KAEPA e-sports
Clothing

A derivative line that broadens the brand’s entry points for gamers

An online-exclusive e-sports line launched in 2021 and supervised by Hatsume, it proposes

An online-exclusive e-sports line launched in 2021 and supervised by Hatsume, it proposes loungewear and one-mile wear for gamers. It serves to extend the sports-shoe-originating brand into gaming and, separately from its existing offerings centered on cheer and shoes, expands the occasions for wearing its products from indoor use to short-distance outings, positioning the line to create more entry points to the brand.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about kaepa

Country of origin, founding year, categories and parent brands.

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