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KAEPA e-sports

KAEPA e-sports

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Country: United States
Founded: 2021 2020s
Category: Clothing
Related brands: Clothing brands founded in the 2020s Clothing brands from United States

Overview

Tagline

Produced by HATSUME: Apparel for gamers

KAEPA e-sports is a line of roomwear and one-mile wear for esports from the American sports brand kaepa. Debuting in 2021, it offers online-exclusive apparel for gamers produced by HATSUME and supervised by pro gamer and streamer Hatsume. Its concept is to offer stylish, highly functional one-mile wear based on the idea of optimal roomwear for gamers. The parent brand, kaepa, was founded in 1975 by Tom Adams.

Concept

The concept is to offer stylish, highly functional one-mile wear based on the idea of optimal roomwear for gamers.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1975

Year Brand Category Description

1975

kaepa

Parent brand

Footwear

A derivative line that broadens the brand’s entry points for gamers

An online-exclusive e-sports line launched in 2021 and supervised by Hatsume, it proposes

An online-exclusive e-sports line launched in 2021 and supervised by Hatsume, it proposes loungewear and one-mile wear for gamers. It serves to extend the sports-shoe-originating brand into gaming and, separately from its existing offerings centered on cheer and shoes, expands the occasions for wearing its products from indoor use to short-distance outings, positioning the line to create more entry points to the brand.

1975 Parent brand

kaepa

Footwear

A derivative line that broadens the brand’s entry points for gamers

An online-exclusive e-sports line launched in 2021 and supervised by Hatsume, it proposes