Tagline
KNOWN BETTER suggest our own style!
KNOWNBETTER is a womenswear brand launched in Seoul, South Korea, in 2023. It is headed by Sim Hiwon. The brand develops everyday wardrobe staples such as shirts, blouses, knitwear, and outerwear, reinterpreting familiar classic items through its own perspective and adding distinctive details and sensibility. It introduces subtle differences to basic items and proposes everyday, casual styles.
Concept
Offering a unique and stylish perspective on fashion