Liliane Burty

Lilian Beauty Selection serves as an elevated line within the brand, offering styles for special days and important occasions. Imported materials and materials woven in Japanese textile-producing regions are carefully tailored in Japan, with the line available at select stores and in limited production. Its designs draw on the distinctive qualities of materials such as jacquard, prints, and Yonezawa-ori. Distinct from the casual Sprout line, it is positioned as a special offering that foregrounds material texture and tailoring.

Liliane Beauty Eclat is a smaller-size line focused on S and M sizes, distinct from Liliane Burty’s 3L/L size range. Based on size S, it is a contemporary collection emphasizing comfort and silhouette, proposed for active women. It is carried in smaller-size sections and multi-brand shops; in 2024, Charme par Eclat also launched for the online shop and select stores. Unlike Selection and Sprout, it serves to broaden the group’s offerings along the size dimension.

Sprout is Lilian Beauty’s casual line, which debuted in July 2021. Aimed at adults who appreciate quality, it proposes active styles that make it easier to enjoy fashion as lifestyles change. It incorporates relaxed silhouettes, jersey fabrics, and logo items, taking on a light, everyday-wearable direction while maintaining a distinct role from Selection’s special offerings.