MELSOI. is a women's fashion brand produced by the Japanese company Inglewood Co., Ltd. It launched in 2026 as one of the brands in the company's apparel project, “Prompdo,” and began selling on ZOZOTOWN on May 20 of the same year. The brand aims to elevate women's idea of “cute” into designs for adults, offering items such as clothing featuring ribbons and tulle.
Concept
The brand elevates women's idea of “cute” into designs for adults. It incorporates ribbons and tulle into urban silhouettes and presents a wardrobe that keeps a sense of excitement alive.