Memorilla

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Overview

Tagline

Neatly in place. Effortlessly beautiful.
Memorilla is a Japanese folding umbrella line developed by Nifty Colors Co., Ltd. Launched in 2026, its name combines “Memory” and “Umbrella.” The line features folding umbrellas made using a method that creases the fabric itself, combining light weight with shape memory. Some models use carbon-fiber ribs, and others open and close automatically.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2013
2013 Parent brand
nifty colors
Accessories

A functional umbrella line focused on light weight and ease of folding.

A brand developed by nifty colors, featuring shape-memory umbrellas characterized by their

A brand developed by nifty colors, featuring shape-memory umbrellas characterized by their light weight and ease of folding. Its design incorporates creases directly into the umbrella fabric, making it easier to restore the umbrella to shape when folding it. Within nifty colors’ umbrella lineup, unlike Pokella, which emphasizes pocket-sized portability, this functional line presents ease of folding after use as its primary value. It also serves a different use case from SORANI.’s unisex umbrellas for both sunny and rainy weather.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Memorilla

Country of origin, founding year, categories and parent brands.

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