O'Neill

Basic information

Country: United States
Founded: 1952
Category: Clothing / Lifestyle products / Textiles and material technology

Overview

O’Neill is a surf brand founded by Jack O’Neill in San Francisco, California, USA, in 1952. It began with the development of wetsuits for surfing and the operation of a surf shop, and now offers a wide range of apparel and gear, including surfwear, swimwear, and snowwear. The brand champions innovation to help people enjoy the “playgrounds” of the ocean and mountains for longer, and provides products globally.

Concept

We are here to enable and inspire you to enjoy your playground longer.

Tagline

THE FIRST NAME IN THE WATER

Sub-brands

Jack O'Neill Collection 2012

A line introduced by O'Neill at the milestone of its 60th anniversary as a men’s-oriented offshoot named after founder Jack O'Neill (initially announced as the “Jack O'Neill Originals Collection”). Centered on elements inspired by past archives and the brand’s early years, it foregrounds the “heritage” of classic board shorts, shirts, and other items, serving as an alternative entry point to the youth-oriented main offering. On the official e-commerce site, it is also curated as a standalone collection under the name “JACK O'NEILL COLLECTION.”

A men’s heritage line bearing the founder’s name