Tagline
BE THE PERSON YOUR DOG THINKS YOU ARE
PELO FOUNDATION is a brand originating in Italy that offers clothing centered on a no-season, no-gender style. With the bond between people and dogs as its theme, the brand aims to celebrate the uniqueness of the relationship between owners and their dogs. As a Benefit Company, it also strives to sustain a positive impact on society and the biosphere through every action, emphasizing sustainable, responsible, and transparent practices.
Concept
Hence, our purpose is to celebrate this precious sense of uniqueness.