A di Alessi

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Overview

A di Alessi is a sub-brand of the Italian design house Alessi (founded in 1921 by Giovanni Alessi). It was positioned as “A di Alessi” in a 2006 reorganization of the product lines and offers products primarily in kitchenware and tableware, maintaining a focus on design while occupying a relatively affordable price range. It is one of Alessi’s three lines, with a more democratic and pop-oriented direction.

Concept

A line that champions more democratic and pop-oriented design and offers products in an affordable price range within Alessi.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1921
1921 Parent brand
Alessi
Lifestyle products

A more democratic, pop-oriented line for wider distribution

A di Alessi (sometimes written as A by Alessi in English) is a derivative line incorporate

A di Alessi (sometimes written as A by Alessi in English) is a derivative line incorporated into Alessi’s line structure through a 2006 product-line reorganization. While inheriting the parent brand’s design philosophy, it focuses on pop, approachable products that add playfulness through color and form, and is positioned to reach a broader customer base with specifications and distribution designed for everyday use. It is differentiated from the main collection by material selection, production scale, and distribution channels, and serves as an entry point to the brand.

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Brands that share a country of origin, founding period, category or designer.

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Country of origin, founding year, categories and parent brands.

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