PREMIUM LINE

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Overview

Tagline

Department-store-exclusive items finally arrive online.
PREMIUM LINE is a high-end line exclusive to department stores from moimoln, a Korean children's clothing brand. Hanse Dream Japan Co., Ltd. began selling it at department stores in November 2025 as a special collection pursuing MADE IN JAPAN quality. A PREMIUM LINE category is also available in the official online store. Centered on occasion wear such as coordinated sets and dresses, the line also features black-and-gold logo back tags, metal logo plates as icons, and easy-care functionality.

Concept

A special high-end collection pursuing reliable MADE IN JAPAN quality.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
2 brands
Founded
2014-2021
2014 Parent brand
moimoln
Clothing

A special, high-end derivative line featuring department-store exclusives

A special collection offering department-store exclusive items online, positioned as a hig

A special collection offering department-store exclusive items online, positioned as a high-value-added line that highlights “MADE IN JAPAN” quality. Unlike everyday offerings such as mini moi and Soft &, it serves as a line defined by exclusivity and distinctive tailoring. Separate from the regular lines ranging from New Born to Baby/Toddler, it groups together products with special specifications.

2021 Parent brand
lanan select
Clothing

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Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about PREMIUM LINE

Country of origin, founding year, categories and parent brands.

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