Q&Q

Q&Q is an associated brand developed by Citizen Watch, with the name reflecting the concept of “Quality and Quantity.” Launched in 1976, it offers a wide range of watches designed for everyday use in Japan and abroad. Its lineup includes solar-powered watches, radio-controlled watches, and battery-powered quartz watches, providing a comprehensive range of options for a broad audience, distinct from Citizen’s brands focused on high precision and specialized applications. Q&Q SmileSolar, launched in 2013, is a series within the brand that independently emphasizes light-powered technology and casual design.

Q&Q SmileSolar is a casual solar watch series from Q&Q, developed by Citizen Watch. Launched in 2013 with the concept “TIME FOR EVERYONE,” it features light-powered technology that eliminates the need for battery replacements and colorful designs within Q&Q’s broad watch lineup. It can be charged by sunlight or indoor lighting and offers practicality for everyday use as well as leisure activities. Some models use recycled materials. Since the series launched, it has also continued activities that donate a portion of sales to TABLE FOR TWO International, making it a Q&Q line that brings together solar technology, pop-inspired design, and social contribution.