SOREL

Basic information

Country
Canada
Founded
1962

Overview

SOREL is a footwear brand founded in Canada in 1962. Originating with Kaufman Rubber Company, it is known for signature winter boots such as Caribou™. Now a brand under Columbia Sportswear Company, it offers all-season footwear, from boots to sneakers and sandals, grounded in craftsmanship and functionality.

Concept

SOREL was born of the belief that style and functionality go hand in hand.

Tagline

BORN IN A SNOWSTORM. RAISED BY THE SEA. LIVING FOREVER WILD.

Sub-brands

  • SOREL GO™ 1962

    SOREL GO™ is a product family name used on SOREL’s official website for everyday slip-on/slipper styles. Official product pages describe designs intended for quick trips, using phrases such as “premium soft slipper with tough rubber sole for quick trips,” and feature soft uppers and durable outsoles. Its uses, design, and target audience differ from SOREL’s core cold-weather and winter boot range (e.g., CARIBOU™), and it is officially offered as a line that complements the more everyday, accessible segment.

    An accessible line for light everyday use

  • SOREL METRO™ 1962

    SOREL METRO™ is the family name for urban footwear offered by SOREL, officially presented as a range of waterproof products combining sneaker and chukka elements. The official page highlights waterproof seam-sealed construction and outsole technologies such as Evertread, alongside messaging such as “Move through the seasons in the METRO™.” It is positioned as a line clearly differentiated in purpose and style from traditional, heavy-duty winter boots (e.g., CARIBOU™).

    A waterproof sneaker line for urban living