STAUD is a women’s fashion brand founded in 2015 in Los Angeles, California, USA, by Sarah Staudinger and George Augusto. Through a made-to-order system, customers select existing silhouettes such as dresses and jumpsuits, then customize details such as length and sleeves. In addition to clothing, the brand offers accessories, bags, and shoes, and is characterized by its direct-to-consumer model, use of deadstock fabrics, and production near Los Angeles.
Concept
Staud’s mission is to bring made-to-order clothing and accessories to a wider audience