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STRIKE LINE

STRIKE LINE

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Country: United Kingdom
Category: Clothing
Related brands: Clothing brands from United Kingdom

Overview

Tagline

DIRECT. AGGRESSIVE. PURPOSE-BUILT.

STRIKE LINE is a men's T-shirt collection by ACHILLES, a British apparel brand founded by Justin Conway. ACHILLES offers premium performance apparel for training, work, and everyday life, grounded in discipline, relentless commitment, and resilience. Centered on forward momentum, STRIKE is positioned as a line defined by sharp designs, decisive imagery, and an attitude of moving first under pressure and not backing down.

Concept

STRIKE is forged for forward momentum – sharp design, decisive imagery, and no room for hesitation. This collection represents action under pressure and the mindset of those who move first and do not retreat.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2020

Year Brand Category Description

2020

Achilles

Parent brand

Footwear

A line that emphasizes action and offense

STRIKE LINE is a T-shirt collection presented as a distinct line on ACHILLES’s official we

STRIKE LINE is a T-shirt collection presented as a distinct line on ACHILLES’s official website, alongside CORE LINE and INSIGNIA LINE. Centered on moving forward, making decisions, and acting under pressure, it features sharp designs and direct imagery. While CORE LINE represents the brand’s foundations in everyday wear, STRIKE LINE is positioned to express action and offense more strongly. It is a line that translates ACHILLES’s tactical spirit into graphics focused on movement and decision-making.

2020 Parent brand

Achilles

Footwear

A line that emphasizes action and offense

STRIKE LINE is a T-shirt collection presented as a distinct line on ACHILLES’s official we