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Swarovski Optik

Country
Austria
Founded
1949 1940s
Category
Lifestyle products

Primary categories

Overview

Tagline

SEE the unseen
Swarovski Optik is a manufacturer of high-precision optical equipment, founded in 1949 by Wilhelm Swarovski in Absam, Tyrol, Austria. Its product range includes binoculars, spotting scopes, rifle scopes, and rangefinders, and its aim is to encourage people to love and protect nature through its products. With its main manufacturing site in Absam, the company operates internationally, offering premium equipment for hunting and birdwatching.

Concept

We at SWAROVSKI OPTIK want to inspire people to love and care for nature.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
1895
1895 Parent brand
Swarovski
Accessories

A premium line specializing in optical equipment

SWAROVSKI OPTIK is an optical equipment brand of the Swarovski Group, founded in 1949. It

SWAROVSKI OPTIK is an optical equipment brand of the Swarovski Group, founded in 1949. It designs, manufactures, and sells high-precision optical equipment, including binoculars, spotting scopes, and rifle scopes, in the premium segment. Its applications and customer base differ from those of the parent brand’s crystal and jewelry business, and it is a business unit primarily targeting specialist users such as observers and hunters.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Lifestyle products brands from Austria

Swarovski Lighting Austria Founded in 2011 Lifestyle products In common Lifestyle products brands from Austria

Brands founded in 1949

ASICS Japan Founded in 1949 Footwear In common Brands founded in 1949 ASICS SportStyle Japan Founded in 1949 Footwear In common Brands founded in 1949 adidas Germany Founded in 1949 Footwear In common Brands founded in 1949 adidas Kids Germany Founded in 1949 Clothing In common Brands founded in 1949

Frequently asked questions about Swarovski Optik

Country of origin, founding year, categories and parent brands.