Tagline
SUSTAINABILITY IS ABOUT OWNING LESS BY BUYING RIGHT.
The Garment is a Danish fashion brand founded in Copenhagen in 2020 by creative director Sofia Rou and designer Charlotte Eskildsen. Centered on knitwear and precise tailoring, it offers a timeless wardrobe less susceptible to trends. Its approach to sustainability is framed as “from owning less to buying right.” On the premise that the production of new clothing cannot be considered fully sustainable, the brand works to understand and reduce its environmental impact. It also calculates the CO2 impact of each product and offsets an equivalent amount.
Concept
OUR JOB, EVERY DAY, IS TO MAKE BEAUTIFUL GARMENTS IN A MORE RESPONSIBLE MANNER.