Design built on the everyday
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Fashion brands
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sacai gem is an exclusive line of sacai, a Japanese fashion brand created by Chitose Abe. It was introduced in 2006 as a capsule collection for 10 Corso Como COMME des GARÇONS, and has since been developed as a limited collection for Dover Street Market. Centered on women’s and men’s apparel, it offers limited items that follow sacai’s approach.
Design grounded in everyday life
Clothes I want to wear now
THISISNEVERTHAT is a creative collective that produces graphic design, photography, and video content rooted in fashion. Founded in Seoul in 2010, the brand has continuously challenged the mainstream, drawing inspiration from 1990s Seoul subcultures, particularly the underground music scene.