Anita maternity

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Overview

Anita maternity is a product line for pregnancy and nursing offered by the German lingerie company ANITA. Its products focus on maternity and nursing bras and also include briefs and swimwear, addressing needs from pregnancy through nursing and postpartum recovery. ANITA’s history began with its founding in Dresden in 1886, and the company states that it began developing lingerie for pregnancy and nursing during its business history from 1960 to 1990. Fit, comfort, and quality are shared values across the group.

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Founded
1886
1886 Parent brand
Anita
Clothing

A specialist line for clothing specifically designed for pregnancy and breastfeeding

One of ANITA’s official product lines, it offers products specifically for pregnancy and b

One of ANITA’s official product lines, it offers products specifically for pregnancy and breastfeeding. In addition to maternity bras and nursing bras, it includes items such as maternity belts, with a focus on features that accommodate changes in the body and breastfeeding. Its focus is on a different stage of life from Anita since 1886, which serves everyday lingerie needs, and Anita active, which is geared toward sports; within the ANITA brand family, it is the specialist line for needs during pregnancy and breastfeeding.

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Country of origin, founding year, categories and parent brands.

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