Arizona

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Country: United States
Founded: 1990 1990s
Category: Clothing Bags Accessories Footwear
Related brands: Clothing brands founded in the 1990s Clothing brands from United States

Overview

Tagline

Life, No Filter

Arizona (Arizona Jean Co.) is an American casualwear brand launched in 1990 as a JCPenney private label. With denim at its core, it offers a wide range of items “from top to bottom,” including jeans, T-shirts, dresses, underwear, shoes, and bags, in JCPenney stores and online. It promotes an inclusive approach that respects diversity in body shapes, sizes, personalities, and gender, and uses “Life, No Filter” as its slogan.

Concept

inclusive approach to shape, size, personality and gender

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1902

Year Brand Category Description

1902

JCPenney

Parent brand

Clothing

A full-look casual foundation for younger consumers

Arizona Jean Co., which dates back to the 1990s, is a line redesigned by JCPenney in 2022

Arizona Jean Co., which dates back to the 1990s, is a line redesigned by JCPenney in 2022 for today's generation. Centered on denim, it has expanded into clothing, shoes, accessories, and Arizona Body, with a stronger emphasis on full-look offerings across fits, genders, and sizes. It is broadly accessible as an entry point for younger consumers, while also forming one of the broadest assortments within JCPenney's casual range.

1902 Parent brand

JCPenney

Clothing

A full-look casual foundation for younger consumers

Arizona Jean Co., which dates back to the 1990s, is a line redesigned by JCPenney in 2022