BALLOP

JAM FLAT is a barefoot shoe line for yoga, Pilates, and mat exercises that BALLOP launched alongside JAM SOCKS. It was developed as footwear for indoor exercise, prioritizing slip resistance and fit, with a different purpose from BALLOP’s aqua shoes for use near water and sneakers for outdoor everyday wear and running. Part of the same JAM family as JAM SOCKS, it is a spin-off line that helped expand into the indoor fitness market with shoes as well as socks.

JAM SOCKS is a barefoot-style sock line developed as BALLOP expanded beyond its primarily aqua-shoe offerings into the lifestyle sports sector. Designed for yoga and Pilates, it supports posture during indoor exercise through sweat absorption and non-slip features, and was marketed primarily to women in their 20s and 30s. Unlike Aqua Shoes for water sports and BSR resort wear, it is positioned as a footwear line focused on indoor fitness and athleisure.

BSR was a resort-concept lifestyle wear line launched by BALLOP for the Spring/Summer 2019 season. It expanded beyond BALLOP’s lineup centered on aqua shoes and sports equipment, offering apparel and shoes that combined functionality and fashion for everyday wear. Unlike BALLOP’s fitness and water sports lines, it was positioned as a derivative line emphasizing resort-inspired design and versatility as everyday wear.

TIVAT-RUN is a running-focused line derived from TIVAT, BALLOP’s signature running shoe series. BALLOP launched TIVAT-RUN in 2019 and has continued to introduce new lines, including Gradient, Wingtip, Wintry, 3.0, 2.0 Plus, and Protect. Unlike aqua shoes and everyday sneakers, it is a core footwear line that emphasizes functionality and specialization for running, contributing to BALLOP’s development as a sports brand.