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BANANA REPUBLIC

BANANA REPUBLIC

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Country: United States
Founded: 1978 1970s
Category: Clothing Bags Accessories Footwear Wallets
Related brands: Clothing brands founded in the 1970s Clothing brands from United States

Overview

Tagline

A Spirit of Discovery

BANANA REPUBLIC is an American apparel and accessories brand founded in 1978 in Mill Valley, California, by journalists and illustrators Mel and Patricia Ziegler. It began with clothing and accessories for travel and has expanded globally under Gap since 1983. Its offerings include men’s, women’s, and baby apparel, athletic wear, accessories, footwear, fragrance, and home goods. The brand carries on its upcycling legacy while working on biodiversity and better decision-making.

Concept

Curious, connected, with a spirit of adventure.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1978

Year Brand Category Description

1978

Banana Republic Factory Stores

Sub-brand

Clothing

An outlet line that complements the main line

A derivative line that began in 1994 as Banana Republic’s outlet division and operates as

A derivative line that began in 1994 as Banana Republic’s outlet division and operates as Banana Republic Factory Stores. It separates its sales channels and product assortment from regular Banana Republic and offers products made specifically for Factory. In 2008, upon entering Canada, it was introduced as a line offering women’s and men’s clothing for both work and weekends, and “Factory Store” was also used in store names. It continues to operate as a distribution line that complements the main line.

1978 Sub-brand

Banana Republic Factory Stores

Clothing

An outlet line that complements the main line

A derivative line that began in 1994 as Banana Republic’s outlet division and operates as