Tagline
Wear your heart on your head.
Bavarian Caps is a fashion brand founded by five friends in April 2015 in Kelheim, Bavaria, Germany. It began with the idea of making caps that could be worn with traditional attire and reinterpreting regional traditions in a contemporary way. Starting with caps, it now offers a wide range of lifestyle items, including other types of headwear, clothing, and accessories. Its designs incorporate the culture and nature of the surrounding region, and the brand also collaborates with breweries, artists, and sports clubs and develops character projects.
Concept
The idea behind the company was to make caps suitable for wearing with traditional attire and, through them, to rethink and redefine local tradition.