Blass by Bill Blass is a diffusion line derived from the American fashion brand Bill Blass. In 2006, under a licensing agreement with Bill Blass Limited, The Fashion House launched it as a secondary collection of women’s shoes and presented its Fall/Winter collection that same year. Aimed at a broader audience, it occupied a mid-priced, casual segment and covered women’s apparel, shoes, and other items. The trademark application was abandoned in 2010 after a declaration of use was not filed, and the line is now discontinued.
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Blass by Bill Blass
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- Country
- United States
Primary categories
Related categories
Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 1 brands
- Founded
- 1970
Year
Brand
Category
Description
1970
Bill Blass
Parent brand
Clothing
An accessible secondary line for a broad audience
Blass by Bill Blass is a secondary collection derived from the Bill Blass main line. In it
Blass by Bill Blass is a secondary collection derived from the Bill Blass main line. In its 2006 footwear expansion, it was clearly positioned as a line targeting a broader audience than Bill Blass Couture and was distributed through department stores and specialty stores. It is a diffusion line that carries over the parent brand’s recognition and design elements while offering price points and sales channels that make it easier for more consumers to adopt. It is identified in licensing agreements as an independent brand name, not merely a product category name.
1970
Parent brand
Bill Blass
Clothing
An accessible secondary line for a broad audience
Blass by Bill Blass is a secondary collection derived from the Bill Blass main line. In it
Blass by Bill Blass is a secondary collection derived from the Bill Blass main line. In its 2006 footwear expansion, it was clearly positioned as a line targeting a broader audience than Bill Blass Couture and was distributed through department stores and specialty stores. It is a diffusion line that carries over the parent brand’s recognition and design elements while offering price points and sales channels that make it easier for more consumers to adopt. It is identified in licensing agreements as an independent brand name, not merely a product category name.
Brands with shared characteristics
Brands that share a country of origin, founding period, category or designer.
Footwearbrands fromUnited Statesfounded in2006
Frequently asked questions about Blass by Bill Blass
Country of origin, founding year, categories and parent brands.
Blass by Bill Blass is from United States.
Blass by Bill Blass was founded in 2006.
Blass by Bill Blass covers the following categories: Footwear, Clothing.
Blass by Bill Blass is a sub-brand of Bill Blass.