BLENDERS EYEWEAR

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Overview

Tagline

They're the glasses with the stripes.
Blenders Eyewear was founded in 2012 in San Diego, California, by Chase Fisher. The eyewear brand offers sunglasses as its main product, as well as prescription glasses, blue-light glasses, snow goggles, and helmets. Its official mission is “Shock the World with Loud Affordable Eyewear.” Centered on combining style, performance, and affordability, it has grown as a community-oriented brand that shares a passion for moving forward. Its signature “Life in Forward Motion” stripes feature on all models, and founder Chase Fisher is also involved in product design and brand direction. In 2020, Safilo acquired a 70% stake in the company.

Concept

Shock the World with Loud Affordable Eyewear

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