BMUETTE

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Country: South Korea
Founded: 2016 2010s
Category: Clothing
Related brands: Clothing brands founded in the 2010s Clothing brands from South Korea

Overview

Tagline

Weird but beautiful

BMUETTE is a ready-to-wear brand based in Seoul, South Korea, founded in 2016 by designers Byungmun Seo and Jina Um. It reexamines established rules and constraints, combining deconstruction, punk influences, and poetic imagination with reinterpretations of classic and luxury. Its collections span menswear to womenswear and have been presented at fashion weeks in Milan, Paris, and Seoul. In 2018, it launched SOUNDS BMUET(TE), a more casual, street-oriented diffusion line.

Concept

A reinterpretation of classic and luxury with deconstruction-touch.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2018

Year Brand Category Description

2018

SOUNDS BMUET(TE)

Sub-brand

Clothing

A diffusion line focused on everyday wear and street style

SOUNDS BMUET(TE) is the official diffusion line launched by BMUET(TE) in 2018. While BMUET

SOUNDS BMUET(TE) is the official diffusion line launched by BMUET(TE) in 2018. While BMUET(TE) develops collections centered on reinterpretations of classic and luxury styles and deconstruction, this line translates those formal elements into more minimal, casual clothing and presents them in a street-oriented style. It is also listed as a separate, independent line from BMUET(TE) on the official website and store, positioning it as an extension of the brand’s world into everyday items.

2018 Sub-brand

SOUNDS BMUET(TE)

Clothing

A diffusion line focused on everyday wear and street style

SOUNDS BMUET(TE) is the official diffusion line launched by BMUET(TE) in 2018. While BMUET