C by Creeks

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Overview

C by Creeks is a second line that the French apparel company Vivarte developed from Creeks. Vivarte filed an application for the trademark of the same name in 2013 and introduced the line to La Halle’s multibrand sales area in 2014. It focused primarily on clothing and was positioned as a derivative brand bearing the Creeks name. During the planning stage, Régine and Jean-Pierre Bretaudeau were responsible for several of Vivarte’s second lines.

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1 brands
Founded
1974
1974 Parent brand
Creeks
Clothing

An accessible second line developed for La Halle

C by Creeks is a second line launched under the Creeks brand name. In 2014, when Vivarte t

C by Creeks is a second line launched under the Creeks brand name. In 2014, when Vivarte transformed La Halle into a multi-brand format, new lines were planned for the group’s brands, including Creeks, and C by Creeks was positioned as one of them. While the regular Creeks line is aimed at a broad range of age groups and categories, C by Creeks was an independent collection for La Halle and served as the accessible option among the parent brand’s derivative lines.

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