Casselini

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Overview

Tagline

Be myself / with playful
A Japanese fashion accessories brand offering bags, hats, and accessories.

Concept

As values become increasingly diverse, trends are constantly changing and fading. Individual styles, however, continue to endure beyond their time. CASSELINI continues to create items that flexibly reflect the currents of the times while staying close to the individual “styles” of those who wear them.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
2 brands
Founded
2019-2021
2019 Sub-brand
The Dancing Room by Casselini
Accessories

A sub-line specializing in cat motifs

A CAT-charm-focused sub-line featured on the official CASSELINI brand page. An article abo

A CAT-charm-focused sub-line featured on the official CASSELINI brand page. An article about a collaboration on the official online shop describes it as a “CAT charm brand,” and the Hello Kitty project also centers on cat-motif charms and bags. Distinct from Casselini’s mixed style and Casselini HOME’s lifestyle offerings, it is positioned as a line with a clearly defined motif.

2021 Sub-brand
Casselini HOME
Lifestyle products

A home-focused derivative line extending into the realm of everyday living

A derivative line that brings together products for everyday living, distinct from the mai

A derivative line that brings together products for everyday living, distinct from the main CASSELINI brand, which focuses on bags, hats, and accessories. “Casselini HOME” appears among the brand options in the official online shop, and official articles from 2021 also feature it as “Casselini HOME” and the “HOME series.” Its range spans loungewear, cushion covers, rugs, and vases, extending the main Casselini brand’s offerings of small accessories into living spaces. Its role differs from that of The Dancing Room by Casselini, which specializes in cat motifs.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Casselini

Country of origin, founding year, categories and parent brands.

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