Tagline
Family, play, laugh, and style.
CHOOP is a casual brand founded in 1994 against the backdrop of hippie culture originating on San Francisco’s Haight-Ashbury Street. Crown Creative Co., Ltd. began developing the brand as its brand master in 1994. With the concept of an energetic American-born brand, or a stylish and cute brand, it offers a wide range of items, including miscellaneous goods and accessories, kidswear, pajamas, and women’s casualwear. Its motto is “Family, play, laugh, and style.”
Concept
An energetic American-born brand, or a stylish and cute brand