Tagline
COOL. COMFY. CONSCIOUS.
CRICKIT is a shoe brand founded in Hamburg, Germany, in 2010 by Julia Muge and Michael Muge. Julia Muge is responsible for design. The brand offers Chelsea boots, sneakers, ballet flats and other footwear, as well as bags and accessories. Its focus is on presenting classic footwear staples in a contemporary way, with an emphasis on comfort and sustainability alongside design. A distinctive seam at the heel is a signature detail.
Concept
Today, the beauty of a product is no longer defined by design alone. Aspects such as comfort and sustainability are equally important.