CYNICAL

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Overview

Tagline

Always seeking to bring happiness to our customers
CYNICAL is a fashion brand operated in Kyoto, Japan, under Bluebell Co., Ltd. It was established in August 2005 and offers a wide range of items, from tops to outerwear, primarily for women. Its motto is “Always seeking to bring happiness to its customers.” The brand takes an edgy, cool aesthetic as its standard and presents trend-focused styling centered on denim items in a variety of designs. Inventory listings are also visible on ZOZOTOWN.

Concept

The brand takes an edgy, cool aesthetic as its standard and presents trend-focused styling centered on denim items in a variety of designs.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
2022
2022 Sub-brand
MIDVEIN
Clothing

A derivative line focused on new casual style rooted in street and mode fashion

MIDVEIN is a derivative line developed by the same company, Bluebell Co., Ltd., as CYNICAL

MIDVEIN is a derivative line developed by the same company, Bluebell Co., Ltd., as CYNICAL. Its brand concept is “new casual”: translating playful designs rooted in street and mode fashion into real clothes. While CYNICAL proposes trend-driven styles centered on a cool aesthetic and denim, MIDVEIN focuses on more casual outfits incorporating street and mode elements. The brand name carries the meaning of “leaf vein,” and the line proposes versatile ways of dressing through the wearer’s own individuality and combinations of items. Within the group, it is positioned as a new casual line that complements CYNICAL’s offerings.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about CYNICAL

Country of origin, founding year, categories and parent brands.

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