DAVE&DAZE

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Overview

DAVE&DAZE is a tennis and lifestyle wear brand based in Seoul, South Korea. It was founded by five experts led by its representative, Cho Seo-hyeon, and launched in 2022. The brand depicts stories born on the tennis court through illustrations and offers lifestyle wear centered on tennis apparel, also suited to everyday active pursuits such as golf and travel. It combines classic styles with expressive graphics and sports elements, adding freedom of expression to tennis wear, which has traditionally focused on functionality.

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