DEMERIEL launched in South Korea in 2014 as the private label of Meriel, who had pursued design work between Seoul and New York. The brand offers clothing and accessories, including wallets, belts, and charms, with a focus on bags. It captures trends and shifts in styling, and centers on offering high-quality items needed for everyday life. Its range consists of mid-range-priced essentials with an emphasis on quality and fit.
Concept
We suggest essential pieces focused on quality and fit at a mid-range price