Tagline
Be myself.
DES PRÉS is a women's select shop and original brand developed by Tomorrowland. It began in 1992 as Tomorrowland's first women's select shop, with its first location at Seibu Shibuya in Tokyo, and has since expanded. With “Be myself.” as its guiding principle, the brand places an enjoyment of freedom at its core and offers a broad lifestyle range extending beyond apparel to include goods and cosmetics.
Concept
Fashion is about enjoying freedom itself. You set your own rules.