Tagline
Find your DIG！
DIGG is a sports apparel brand from Japan that launched in the Fall/Winter 2025 season. It is produced by beach volleyball player Koichi Nishimura, with Takuto Ipposhi as designer. The brand name comes from “DIG = to pick up and connect.” Centered on uncovering people, things, and stories and connecting them to new value, the brand offers apparel that combines function and design, from snowy mountains to cities. Its official concept is “Discover and Connect,” and its slogan is “Find your DIG!”
Concept
Discover and Connect