Tagline
Be true to your heart, dig a little deeper, and see how far you’ll go!
Disney Princess is a media franchise and toy line owned by The Walt Disney Company in the United States. It was founded in 2000 by Andy Mooney, chairman of Disney Consumer Products, and develops female protagonists selected from Disney animated films as “princesses” across a wide range of products and experiences. These include dolls, apparel, beauty products, home décor, and various toys, as well as video content and theme park experiences. The official website features messages such as “Be true to your heart, dig a little deeper, and see how far you’ll go!”
Concept
Discover the magic of your inner Disney Princess and be inspired to go out and create your world.